Wednesday, October 11, 2006

Halloween Spending = $4.96 billion

Yesterday, I wondered about the Halloween spending figure and then reading a blog in which the blogger was quoted, I found the answer.
This year, the National Retail Federation expects consumers to spend a record $4.96 billion on costumes, cards, candy and decorations, up 51% from $3.29 billion a year ago. That translates to about $59.06 in spending for the average consumer. Halloween has turned into the second- or third-biggest party night of the year, depending on who's counting, behind New Year's Eve and Super Bowl Sunday. Hallmark makes more than 300 Halloween cards.
[MSN Money: These days, Halloween's a big deal]

I bookmarked The National Retail Federation web site so I can answer my own questions in the future, instead of just talking out loud to myself on this blog!



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